beaconsmind AG: Main intern –


  • Begin of cooperation with BFL Group within the United Arab Emirates
  • Roll-out deliberate in different BFL Group nation markets within the Center East and Europe
  • Distinctive, individualised interplay alternatives with prospects via revolutionary beaconsmind expertise

ZURICH , June 23, 2022 /PRNewswire/ — beaconsmind AG (ISIN: CH0451123589) (Ticker: MLBMD), a number one SaaS supplier within the discipline of Location-Based mostly Advertising (LBM) & Analytics, has contracted BFL Group as a brand new consumer. The corporate, headquartered within the United Arab Emirates (UAE), is likely one of the world’s main off-prize retailers within the trend, gaming and family items sectors. Below the umbrella of the BFL Group are manufacturers equivalent to “Manufacturers For Much less”, “Toys For Much less”, “Properties For Much less” and “Mumuso”. As well as, BFL Group is the unique premium accomplice of Tchibo within the MENA area. The placement-based advertising and analytics answer from beaconsmind will initially be utilized in a number of shops within the United Arab Emirates. Within the close to future, using beaconsmind’s options will probably be prolonged to BFL Group’s brick-and-mortar outlets within the firm’s different nation markets. In whole, the BFL Group and its manufacturers have round 80 shops within the UAE, Lebanon, Oman, Qatar, Kuwait and Malta.

The cooperation with the BFL Group took place via beaconsmind’s partnership with the Seed Group, an organization of The Personal Workplace of Sheikh Saeed Bin Ahmed Al Maktoum, a member of the ruling household of Dubai. beaconsmind beneficial properties direct entry to firms and enterprise contacts of the royal household via this partnership and may thus additional promote its progress within the area.

beaconsmind helps BFL Group in linking its gives in brick-and-mortar retail with these in on-line retail. With the beaconsmind answer, BFL Group can improve cross-selling and provide prospects tailor-made gives by way of new interplay and communication channels. The personalisation of the gives strengthens buyer loyalty and improves the client expertise. Firms can even react to buyer needs, anticipate market traits and reply to them with acceptable gives.

Ayman Beydoun, Chief Working Officer of BFL Group: “Applied sciences have at all times formed the retail sector and at BFL Group we’re open to new applied sciences to serve our enterprise and prospects alike. With beaconsmind’s answer, we’re dedicated to opening a brand new advertising channel inside our omnichannel combine, to higher attain our app customers and enhance their buying expertise. We consider in a buyer`s first technique and with a neighborhood, focused buyer method we’re capable of provide much more advantages and buying pleasure to our prospects in our shops based mostly on their preferences.”

Max Weiland, Chief Government Officer of beaconsmind: “Just a few weeks after we strengthened our gross sales staff in Center East and India amongst others, we will already report a big new consumer success. The BFL Group is already one of many world’s main off-prize retailers and continues to broaden. We’re very happy to have the ability to accompany them and supply dynamic progress impulses with our options.”

About beaconsmind

Based in 2015 in Switzerland, beaconsmind AG is a pioneer within the discipline of location-based advertising (LBM) software program for retail chains. By becoming shops with Bluetooth beacons that exactly find and establish prospects, and by integrating its Software program Suite, beaconsmind opens a brand-new channel for retailers to work together with their prospects. Because of its answer, retailers can converge digital and bodily buying and tackle the comfort gaps of every. The shares of the corporate (ISIN: CH0451123589 – Ticker: MLBMD) are listed on the Frankfurt Inventory Alternate with XETRA buying and selling and on Euronext in Paris.

For extra info, please go to

Contact Firm
beaconsmind AG, Stäfa (Switzerland)

Max Weiland, Founder & CEO
[email protected]
Tel.: +41 44 380 73-73

Contact for Enterprise and Finance Press
edicto GmbH, Frankfurt (Germany)

Axel Mühlhaus/Doron Kaufmann
[email protected]
Tel.: +49 69 905 505-54

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SOURCE beaconsmind AG; BFL Group


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